Rosewood Brings Exclusive and Best Selling Brands PATS

Rosewood Pet Products set to bring an exciting mix of newness, exclusive brands and proven best-sellers to PATS 2026

Rosewood Pet Products is gearing up for PATS 2026 this week, where visitors can discover an exciting mix of new product launches, much-loved Rosewood brands and exclusive licensed collections on stand O30 in Hall 3A, from this Sunday, 27th until Tuesday 29th September.

With a significantly larger 42m² stand this year, Rosewood will showcase its extensive portfolio across two distinct areas, giving retailers the opportunity to explore both the strength of the Rosewood brand portfolio and its growing collection of exclusive licensed and distributed brands.One side of the stand will focus on Rosewood’s own brands across dog, cat and small animal, with key highlights including Rosewood Naturals, celebrating its 20th anniversary with an impressive 27 new lines for small animals and pet birds; new Rosewood toy innovations, including Rip & Reveal, 3-in-1 and Stretch Folk designs; the latest seasonal collections from the industry leader in pet seasonal gifting; and, excitingly, the launch of the new Rosewood Collagen dog treat range.

On the other side of the stand, Rosewood will shine the spotlight on its exciting portfolio of exclusive licensed and distributed brands including Joules, Morris & Co., Battersea, Tufflove, My Dog and Aromadog, plus the much-anticipated Mr Men Little Miss by Rosewood collection.

A major talking point will be the launch of Rosewood’s exclusive Mr Men Little Miss by Rosewood dog toy collection. The range brings some of the world’s most recognisable characters into pet retail, with dog toys designed around the personalities and characteristics of the much-loved Mr Men and Little Miss characters. Visitors to the show on Monday will also get the opportunity to meet Mr. Happy himself, who will be on hand to help officially launch the range, pose for photos with fans and join Rosewood in shining a spotlight on this colourful new collection.

The stand will also provide a first look at the new exclusive Joules collections, bringing distinctive British design and heritage to the pet sector.

For retailers looking for new commercial opportunities, the stand will offer plenty to discover, from Rosewood Naturals’ 20th anniversary celebration and award-winning products to seasonal sell-through opportunities and selected show deals. All products on display will be available at exceptional, show‑only discounts of up to 50% off trade prices.

 Carly Baker, Marketing Manager at Rosewood Pet Products, says:

“PATS has increasingly become an important date in our calendar. This year we’re particularly excited about what we have to show retailers. We’ve created a much bigger stand that really brings our portfolio to life, with our own Rosewood brands on one side and our exciting licensed and distributed brands on the other.

“There’s a huge amount of newness for retailers to discover, from our exclusive Mr Men Little Miss by Rosewood collection to our new Rosewood Collagen range, new Rosewood toys, Rosewood Naturals’ 20th anniversary and our seasonal ranges. We’re looking forward to welcoming both existing customers and new retailers to the stand and showing them what’s coming next.”

With new launches, exclusive licences, proven best-sellers and commercial opportunities all under one roof, Rosewood is inviting retailersto make stand O30 their first stop at PATS 2026.

Visit Rosewood Pet Products on stand O30, Hall 3A, NEC, from 27th–29th September.